Branding

Sami & Susu

A Visual Identity Refresh for a Beloved Lower East Side Restaurant

To mark the five year anniversary of Sami and Susu’s opening, the eatery desired a new visual identity to reflect their evolution. From a new awning to logo mark, we created a rotating system of colors and illustrations to honor their seasonal ingredient inspired cooking.

Sami & Susu

New York, NY

Year

2026

Client

Amir Nathan,
Sami & Susu

Scope

Logo & Visual Identity
Collateral
Refresh

Next Project
Sentaler