Branding
Sami & Susu
A Visual Identity Refresh for a Beloved Lower East Side Restaurant
To mark the five year anniversary of Sami and Susu’s opening, the eatery desired a new visual identity to reflect their evolution. From a new awning to logo mark, we created a rotating system of colors and illustrations to honor their seasonal ingredient inspired cooking.








Sami & Susu
New York, NY
Year
2026
Client
Amir Nathan,
Sami & Susu
Scope
Logo & Visual Identity
Collateral
Refresh
